The business of pricey yoga pants - Fox Business

This transcript is automatically generated

Hi everybody our next guest is a list and that's -- -- acted toward fitness line I like to call these price -- the -- -- -- -- -- thank you for -- nine you basically pioneered the concept.

A fashionable.

Athletic here.

That's -- -- hi how -- you a very -- yeah okay thank you can't tell you how premiere here -- -- here is so expensive.

A lot -- do you think he's as bands I didn't fifteen.

-- -- yeah.

And -- six.

Well well.

Oh well.

I want to.

Yeah Wednesday night kid to -- appeared that.

It will be eight.

Mel team manager at around their body and old -- it will last longer than.

And it will not change -- the color and today we'll stay.

On the sexy shape and they wool -- out last that even longer usually date on to this young up and.

You're -- that people will pay for quality you design your own fabric.

Not many people did and I don't know if anybody does that can you explain that to us.

Well.

These onion that -- make it.

It's not something that everybody can do way so we need it -- experience and.

I had SBA and they need because.

When I thought he could tour and I went -- drama.

Think we toured the first thing to do it is if you -- I had -- -- something.

You'll have to -- we need to the fabric.

I'll tell you create the five great and you create this dial.

So I -- came with that frame of mind you know Mattie had the same way that I was over -- need.

All and I secret that -- and also.

I was the first -- I have these images so that's how we did it I stopped the company over there with that concept and add.

And I eat try me I in my diet for it to create the bass brought -- this policy -- you ought to Wear.

And then it -- jewel in the composition.

It seems like you have a lot of celebrities wearing and endorsing -- product how has that helped you grow.

Well and helped serve because -- you have somebody that's seen everything and now live where they can buy anything they wanna.

And the body in my proud that means there.

That to my product has the quality that fit being the sexy -- -- it that fashion and that -- that -- -- mean that I.